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About JD Lasica

J.D. Lasica is one of the world's leading authorities on social media and the revolution in user-created media. A writer, strategist, blogger and consultant, he is the co-founder and editorial director of Ourmedia.org, president of the Social Media Group and a partner in Outhink Media, a company that enables social media and distributed video production. He is currently helping to architect Bid4Vid, a new marketplace for getting videos produced. His book Darknet: Hollywood's War Against the Digital Generation (Wiley & Sons, May 2005) explores the personal media revolution and the emerging media landscape. Author Lawrence Lessig said of "Darknet": "There are few who see the future clearly, and even fewer who can explain what they see. This brilliant, beautifully written book sees, and explains." (See other commentaries here.) J.D. is also:
a CNET Top 100 Media Blogger
Board member, Media Bloggers Association
Senior Fellow, Society for New Communications Research
Author of The Mobile Generation: Global Transformations at the Cellular Level (72p, free, PDF)
Creative Commons Commoner of the Month
Editor of the influential whitepaper We Media: How audiences are shaping the future of news and information
Advisory Board member of:
JD was an editor at the Sacramento Bee for 11 years, has written articles about technology and culture for major publications, and headed up editorial teams at three startups. He is an original member of the AlwaysOn Open Media 100 in Silicon Valley. He led the effort to take his college daily (the Rutgers Daily Targum) independent, and spoke at Rutgers to commemorate the anniversary of independence. His articles are online here. He blogs at SocialMedia.biz, Darknet.com and his videoblog-only Real People Network. JD lives in the San Francisco Bay Area and is a frequent speaker and panelist at technology and media conferences.
CAREER

Co-founder and Editorial Director, Ourmedia
Co-founder of Ourmedia.org, a global community site and learning center for grassroots media such as home-made video, independent films, oral family histories, podcasts and more.
President, Social Media Group

Consultant and content strategist
The Social Media Group addresses the social media needs of businesses and organizations. J.D. is a leading expert on blogging, podcasting, video, RSS (or webfeeds), digital storytelling and other social media. He also served as project director for the Center for Citizen Media's Principles of Citizen Journalism.
Author, "Darknet"
Senior Editor, Online Journalism Review

Independent writer, columnist
JD was senior editor of the Online Journalism Review, writing about the impact of emerging technologies on our culture, from 1998 to 2005. He was also a columnist for Engadget, the leading consumer electronics information site on the Web, from 2004 to 2005. J.D. has written for The Washington Post, Salon, Legal Affairs, The Industry Standard and numerous other publications. He was the first new media columnist
for the American Journalism Review. Articles are online here.
Director of Content and Production, iVendor
Led the editorial team of iVendor, a Silicon Valley company that created, managed and operated the Web stores for Fortune 1000 companies such as ABC, the Oscars, Fox, Bertelsmann, StarWars and DreamWorks. March to November 2000.
Managing Editor, BabyCenter
Headed the editorial department at BabyCenter (formerly a division of eToys), the Web's premier information source for new and expectant parents. Conducted usability testing, oversaw day-to-day editorial operations and creation of new content. Supervised the site's extensive community efforts (20 million page views per month) and helped devise marketing campaigns. January 1999 to February 2000 (14 months).
Copy Chief, Managing Editor, Microsoft
As senior manager, helped lead the launch and daily operations of Microsoft's San Francisco Sidewalk city guide. Oversaw creation of editorial workflow processes. Developed several successful features. Chaired editorial meetings and weekly planning sessions. Created new weekly e-mail newsletters, doubled subscriber base in four months. Sidewalk was voted best local Web site by readers of SF Bay Guardian, 1998. April 1997 to November 1998.
Editor, columnist, The Sacramento Bee
Entertainment section editor, columnist and editor of the Science & Technology section of The Sacramento Bee, which won two Pulitzer Prizes during its golden era in the early '90s. 1985 to 1997.
PRESS, BOOKINGS

J.D. is a leading authority on the subject of traditional media, participatory media (also called citizen media, grassroots media and user-created media), blogging, RSS (or webfeeds), digital storytelling and other social media.
He is available for press interviews or speaking engagements. Contact JD at jdlasica at gmail (.) com.
CONFERENCES

JD was a speaker, moderator or panelist at the following conferences and appearances:
Digital Hollywood 2008
Will appear on the panel "Mobile, Social Media & Search Personalized Media Platforms - Widgets, User Generated Media, News, Music & Blogs" at Digital Hollywood 2008, with Jim Brady, executive editor of washingtonpost.com; Derrick Oien, president, Intercasting; Jessica Stoner, V.P. Business Development, Pandora; Michael Jones, CEO, Userplane and VP, AOL; Leonard Brody, co-founder and CEO, NowPublic.com; and Ted Cohen, Managing Partner, TAG Strategic, in Hollywood, Calif. May 5, 2008
Tech Policy Summit
Moderated the panel "Using Social Media as a Policy Tool" with Ellen Miller, co-founder and executive director of The Sunlight Foundation; John Earnhardt, senior manager of global media operations, Cisco Systems; and David Kralik, director of Internet strategy at American Solutions at the Tech Policy Summit in Hollywood, Calif. March 25, 2008
Cinequest
Appeared on the panel Should Indie Films Forgo Traditional Media?, with Pat Saperstein, senior editor, Variety; Elliot Kotek, editor-in-chief, Moving Pictures Magazine; Jim Dobson of Indie PR and others, San Jose, Calif. Feb. 29, 2008
Digital Hollywood
Appeared on the panel Personalized media platforms, with Leonard Brody of NowPublic, Eric Newman of Pluck, Jason Oberfest of the LA Times, Venu Vasudevan of Motorola and Chris Adams, head of Orbit Media and formerly with Participant Productions, at Digital Hollywood in Los Angeles.
Oct. 29, 2007
Online News Association
Moderated the panel "Becoming a community evangelist," with Dan Gillmor, Jay Rosen and Rob Curley of the Washington Post at the annual Online News Association conference in Toronto.
Oct. 18, 2007
Citizen journalism video screenings
Was judge at the Pier 38 Screening in San Francisco put on by NewTeeVee, along with author Kara Swisher of the Wall Street Journal and documentary filmmaker Michael Ferris Gibson.
Aug. 30, 2007
Web Video Summit
Moderated two panels at the first Jupitermedia Web Video Summit in San Jose, Calif.: "Making News News" with Brian Conley of Alive in Baghdad, Steve Grove of YouTube, Brian Gruber of fora.tv and Josh Wolf of the Rise Up Network, and "The Power of Collaboration," with Kent Bye, John Furrier, Adriana Gascoigne and Dave Toole.
June 27, 2007
Supernova
Moderated the "Rewiring Politics" panel with Julius Genachowski of Obama '08, Viktor Mayer-Schoenberger of Harvard's Kennedy School of Government and Andrew Rasiej, founder, Personal Democracy Forum, at the annual Supernova conference in San Francisco. June 20, 2007
Digital Hollywood
Appeared on a panel about user-generated media at Digital Hollywood in Santa Monica, Calif., with Chris Tolles of Topix.net; Alex Blum, CEO, KickApps; Eric Newman, VP and General Manager, Pluck; Jason Oberfest, Managing Director, Product Strategy, Los Angeles Times Interactive and Shelly Palmer. June 11, 2007
Pixelodeon
Presented a workshop about Ourmedia and channels at the first Pixelodeon video conference in Hollywood. June 9, 2007
Producers Guild podcasting panel
Spoke about the future of podcasting at the first Producers Guild panel event in San Francisco, along with Leo Laporte, John Furrier, Emily Morse and others. June 5, 2007
MediaX
Gave a talk about Ourmedia and online collaboration at the fifth annual MediaX conference at Stanford University. April 16, 2007
New Communications Forum
Gave a presentation on grassroots video at NewComm Forum put on by the Society for New Communications Research in Las Vegas. March 8, 2007
Macworld Expo
Gave a talk and video presentation with Sam Levin on trends in participatory media to close out the conference in San Francisco. Jan. 12, 2007
Alliance for Community Media
SDForum
Appeared on the panel "Citizen journalism: The future of media" at SD Forum: The Business of New Media, with Len Brody, co-founder of NowPublic,
Eric Case of Google, Dan Gillmor, Director, Center for Citizen Media, and Mark Pincus, co-founder of Tribe.net. Oct. 25, 2006
Digital Hollywood
Appeared on panel at Digital Hollywood in Santa Monica, Calif., with Jason Calacanis of AOL, Maria Thomas, GM of NPR Digital Media, Dean Wright, senior VP of Reuters, and others. Oct. 23, 2006
Blogging and Citizen Journalism
Appeared on panel at UC Berkeley Graduate School of Journalism on Blogging and Citizen Journalism with Daniel Weintraub, Lisa Stone and Kevin Bankston, moderated by Dan Gillmor. Discussed the rise of participatory media. Sept. 30, 2006
Participatory Academy, Sweden
Keynote speaker at the Participatory Academy at Vaxjo University. Also gave the Shift Lecture at Malmo University. Sept. 24-25, 2006
International Citizen Reporters' Forum, Seoul
Appeared on a panel with Craig Newmark of Craigslist at the 2nd citizen journalism forum in Seoul, South Korea. July 13, 2006.
Supernova
Moderating the panel "The Rise of the VideoNet," with Jeremy Allaire, Mary Hodder, Robert Levitan and Jonathan Taplin, at the Palace Hotel in San Francisco. June 23, 2006.
Vloggercon
Moderated the panel "Oral history & digital storytelling" with Denise Atchley, Jennifer Myronuk and Susan Kitchens and participated in the Mash-ups and Remixes session, in San Francisco. June 11, 2006.
OnHollywood
Moderated the panel "Is the Web the New Hollywood?" with Jeremy Allaire of Brightcove, Jennifer Feiken of Google Video, Jeff Karnes of Yahoo!, Erik Flannigan of AOL and Ted Cohen of EMI Music, at the Roosevelt Hotel in Hollywood, Calif. May 3, 2006.
iSummit: Content That Pays
Spoke at a new media conference in Toronto attended by about 400 media execs on the We Media panel with Barnaby Marshall, Matt Mullenweg (WordPress), David Jacobson (PricewaterhouseCoopers) and Bob Young (LuLu). March 30, 2006.
South by Southwest Interactive
Headed a panel on darknets and the Hollywood movie studios' business models at SXSW in Austin, Texas,
with Kori Bernards (MPAA), Ian Clarke (Freenet), Mark Isikawa (BayTSP), Heather Champ (Flickr) and Dave Toole (Outhink).
March 13, 2006.
New Communications Forum
Appeared on a panel about new media & the new face of journalism with Tom Abate, Dan Farber and Tom Foremski in Palo Alto, Calif.
March 2, 2006.
Guest lecture
Spoke at Stanford Law School's Center for Internet and Society in a multimedia presentation titled, "When citizens media and big media collide." Feb. 27, 2006.
Under the Radar
Served as a judge for "Vlogging, TV, and the New War for Eyeballs," an Under the Radar event with Larry Marcus of WaldenVC and Duncan Davidson of VantagePoint Venture Partners at Fenwick & West, Mountain View, Calif. Feb. 8, 2006.
Symposium on Social Architecture
Discussed Ourmedia while moderating a media panel at this social media symposium hosted by Harvard Law School's Berkman Center. Nov. 15, 2005.
Portable Media Expo & Podcasting Conference
Discussed "Darknet" on a panel at the largest podcasting conference to date, in Ontario, Calif. Nov. 11, 2005.
UC Santa Barbara
JD and Doc Searls spoke about citizens media and blogging before students, educators and the public in an informal conversation co-sponsored in conjunction with The Alliance for Creative
Commerce. Oct. 26, 2005.
TechSummit 2005
Spoke about "Darknet" and the clash between entrenched entertainment industries and emergent technologies at the annual conference annual convention of the Computer & Communications Industry Association and Open Source & Industry Alliance. Oct. 25, 2005.
Digital Storytelling Festival
Moderated a panel on achieving a wider audience for digital stories at the annual gathering of digital storytellers at KQED in San Francisco. Oct. 8, 2005.
Online Video and the Future of Television
Participated in a panel about the future of television at the Television Is Going Online conference in Berkeley, Calif. Sept. 30, 2005.
Symposium on Podcasting
Participated in a panel discussion about the clash between the entertainment industries and gadget enthusiasts at the first academic symposium on podcasting, at Duke University, Durham, N.C. Sept. 27-28, 2005.
Webzine 2005
Participated in a panel discussion about Ourmedia, videoblogging and the personal media revolution in San Francisco. Sept. 24, 2005.
Podcast Hotel
Discussed the personal media revolution, Ourmedia and podcasting during a podcasting workshop in Portland, Oregon. Sept. 6, 2005.
Stacey's Bookstore
Spoke about "Darknet" before an audience of 25 at Stacey's Bookstore in San Francisco. Aug. 24, 2005.
Meet the Vloggers
Spoke about videoblogging, Ourmedia and personal media at the Apple store in San Francisco with other videobloggers. July 31, 2005.
Gnomedex
Gave a presentation about the future of media at this popular technology conference in Seattle, Wash. June 25, 2005.
Harvard Law School
Gave a luncheon speech at Harvard's Berkman Center for Internet & Society in Cambridge, Mass. The talk about Darknet and Ourmedia was Webcast and videoblogged. June 14, 2005.
Syndicate
Appeared on a panel with Tim Bray of Sun Microsystems and Jon Udell of Infoworld at this publishing conference put on by IDG in New York. May 18, 2005.
BlogNashville
Appeared on a panel with Instapundit's Glenn Reynolds and discussed Ourmedia and grassroots media at a major blog conference in Nashville, Tenn.
May 6, 2005.
Rutgers University
Gave the keynote at the 25th anniversary of the college daily's independence (which he spearheaded) and spoke about Ourmedia at Rutgers' main campus in New Brunswick, N.J.
April 30, 2005.
Institute for the Future
Gave a presentation on Ourmedia and Darknet at the Institute's 10-Year Forecast gathering in Berkeley, Calif.
April 14, 2005.
Digital Storytelling gathering
Gave a talk about Ourmedia to about 30 members of the Digital Storytelling Association at KQED-TV in San Francisco,
April 9, 2005.
International Symposium on Online Journalism
Gave a presentation on Ourmedia and grassroots media at the University of Texas, Austin. April 8, 2005.
Center for Educational Technology
Addressed instructional technology leaders from more than two dozen Northeastern colleges on the subject of participatory media, copyright and the ourmedia project at Middlebury's Center for Educational Technology. Nov. 16, 2004.
BlogOn
Member of organizing committee for the conference. Gave presentation on RSS during the BlogOn bootcamp (blog here). Participated in panel discussion on social media during the conference. Other panelists were Shripriya Mahesh of eBay, Mark Finnern of SAP and Chris DiBona of Damage Studios (formerly of Slashdot); the moderator was Technorati CEO David Sifry. July 22-23, 2004.
AlwaysOn
Participated in panel discussion on blogging and big media at AlwaysOn with entrepreneur Tony Perkins, Technorati CEO David Sifry, Dan Gillmor of the San Jose Mercury News, Blaise Zerega of Wired magazine and blogger Chris Nolan; the moderator was writer Peter Hirshberg. July 15, 2004.
Digital Storytelling Festival
Keynote speaker at the seventh annual Digital Storytelling Festival in Sedona, Arizona. Gave presentation on open media and a permanent online repository for digital stories. June 10-12, 2004.
Symposium on Convergence
Moderated the panel, "Weblogs and Journalism," at the University of Florida's third annual Symposium on Convergence on April 1, 2004. Panelists were Kevin Roderick, Jennifer Balderama and Sheila Lennon. April 1, 2004.
UC Berkeley Webcast
Appeared with Rusty Foster, founder of Kuro5hin, before 14 journalists and a Webcast audience on the topic of blogs, interactivity and journalism at the University of California, Berkeley, Graduate School of Journalism. March 24, 2003.
South By Southwest (SXSW)
Appeared on the panel "Old vs. New Journalism" during the annual gathering of creative minds at the 10th annual South By Southwest Interactive Festival in Austin, Texas. Other panelists were Dan Gillmor of the San Jose Mercury News, Joshua Benton of the Dallas Morning News, Evan Smith of Texas Monthly and Matt Haughey of Metafilter. March 9, 2003.
PopTech
Organized and wrote all entries on the PopTech weblog, including interviews with Jaron Lanier and Howard Rheingold. PopTech is the annual gathering of Internet heavy hitters in Camden, Maine. October 2002.
O'Reilly conference
Panelist on the topic of Apple and the long-term outlook for copy protection in its digital hub suite at the O'Reilly Mac OS X conference held in Santa Clara, Calif. Other panelists were publisher Tim O'Reilly, Dan Gillmor of the San Jose Mercury News, Cory Doctorow of EFF, and an executive of El Gato Software. Oct. 1, 2002.
UC Berkeley new media conference
Panelist on the topic of weblogs, journalism and society at the UC Berkeley Graduate School of Journalism. Other panelists were Dan Gillmor of the San Jose Mercury News, Scott Rosenberg of Salon, and veteran webloggers Rebecca Blood and Meg Hourihan. Sept. 17, 2002.
Investigative Reporters & Editors
Moderator of panel on converging media at the annual convention of Investigative Reporters & Editors in San Francisco. Panelists were Roland De Wolk, producer for KTVU Channel 2 News Special Reports and senior lecturer at San Francisco State's J-School, and multimedia journalist Jane Ellen Stevens. May 30, 2002.
USC new media conference
Moderator of the panel "The Economics of Online Publishing" at the University of Southern California new media conference "The Third Wave." Panelists were Robert S. Cauthorn, vice president, digital media, San Francisco Chronicle; Neil Chase, managing editor, CBS MarketWatch; Rusty Coats, director of New Media, MORI Research; and Martha L. Stone, consultant, Innovation International Media Consulting. March 14-15, 2002.
Online News Association
(J.D. is a founding member of the ONA.) Organized and moderated the panel on "Journalism's New Life Forms," focusing on weblogs and alternative news sites, in Berkeley, Calif. Panelists included Rita Henley Jensen, editor in chief of Women's Enews, Rusty Foster, founder of Kuro5hin, Dan Gillmor of the San Jose Mercury News and weblog pioneer Meg Hourihan. Here's a transcript of the session. October 2001.
USC new media conference
Online journalism conference, "A Medium in Motion," at the University of Southern California Annenberg School. Moderated the panel "The Impact of Technology on Journalism" with hacker Kevin Mitnick (just released from a five-year prison term), Kara Swisher of the Wall Street Journal, Steve Outing of E&P Interactive and Robert Lee Hotz of the Los Angeles Times. March 2000.
UC Berkeley new media conference
Participated in the panel "Reestablishing Credibility" at the "State of Online Journalism" new media conference at the University of California, Berkeley. Other panelists were Denise Caruso of the New York Times, Jai Singh of CNET News.com, Thomas Gewecke of PC World Online and David Weir of Salon magazine. March 1999.
CAJ National Writers' Symposium
Gave two 90-minute workshops on online journalism and writing for the Web at the Canadian Association of Journalists National Writers' Symposium in Calgary, Alberta. November 1998.
Society of Professional Journalists
One of three participants on the panel "Seeking Truth Online" at the Society of Professional Journalists annual convention, Los Angeles. October 1998.
UC Berkeley new media conference
Member of the panel "Credibility and the New Media" at the University of California, Berkeley's first annual new media conference. Other panelists included Kathleen deLaski of America Online, Dan Gillmor of the San Jose Mercury News, Phil Lemmons, editor of PC World Online. April 1998.
American Travel Writers' Editors Council
At the Society of American Travel Writers' Editors Council — aboard a cruise ship from Miami to the Bahamas — gave the lead presentation with a PowerPoint demo on strategies for travel coverage on the Web. April 1997.
PERSONAL
JD lives in the San Francisco East Bay. JD spends his free time playing with Bobby, working on the Ourmedia project, writing, reading, biking, traveling, taking in nature, playing chess, writing his three weblogs, or researching the family tree.
Social Media

Real People Network

Darknet

Travel

Online thriller: 'Return of the Legends'

New media resources, online issues, columnists, publications

Press Room

Interviews with movers and shakers

Essays and articles

Research and reference tools



Contact JD
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